The use of the black background amplifies the bright blood red text and allows the three main images to dominate.
I chose that particular font (Face Your Fears) because it reminded me of the note left by the killer in our trailer which also has some blood smeared on it which is also why it's in blood red.
I went for tag lines which would go with the titles theme; deadlines are about having to do something before your time runs out, in the films case this is to survive/escape. I used the inclusive, rhetorical tag question "could you make it?" to bring in the reader; it should make them want to watch the film to see if they could survive whatever happens and it also implies that what happens is so horrific that no one could survive.
The main image is of the killer, I put it center screen to show that the film centers around him and his attack. His knife is brighter then the other images and I did this by cutting it, turning up it's brightness and pasting it back perfectly in place. I did this so it's clear that he is an attacker and the knife implies the idea of butchering and of the slasher sub-genre of horror. I changed the gradient of light for the killer, darkening out his body below the waist to blend into the black background as in the film, the killer hides in darkness a lot.
The other images are of the victims and both are images of peril and danger. Alex on the left is screaming and I used a gradient change for her image to highlight her scream and her fear.
For Dean on the right, it was a lot harder to get the gradient how I wanted, it would either be pitch black or pure white. I then got it almost how I wanted it, with a dark grey that I feathered into the background which represents the scene in the film when he's on camera, tied up and beaten.
I added the credits at the bottom to conform with other film posters, I just listed some of the jobs which people did under more professional titles and put it at the bottom.
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